The umbrella brand Jouis Nour stands for naturally healthy local food without artificial additives. The company based in Dahlewitz (near Brandenburg) commissioned us to develop three new brands that would find their way into the classic groceries retail trade, the organic specialist market and the discounters. We created three completely different lines - from naming and branding to product design. Dahlewitzer, soobio and Frisch were placed on the respective shelves through our work - and can now be purchased and eaten. Sooo delicious.